E-commerce Eye Candy – Pricing Strategies and Profit Margins [Infographic]
This infographic from WisePricer, who offer a full-featured pricing and merchandising engine that monitors, analyzes and re-prices retail products in real-time, helps software companies improve their...
View ArticleE-commerce Eye Candy – Alternative Payment Methods [Infographic]
One of my first jobs out of college involved answering billing questions from front end users of software products. Working for an international e-commerce provider, questions came from customers who...
View ArticleKnow the VAT Rules? Think Again, They Are Changing
In July 2003, the European Union (EU) began charging Value Added Tax (VAT) on digital transactions that occur within the European Union (See EU Directive 2002/38/EC, May 7, 2002). To European...
View ArticleThree Barriers that Stifle Customer Conversions
Independent software vendors and e-commerce managers are always looking out for conversion optimization tactics. At a recent cleverbridge Networking Event, Fabian Rothe, Client Development Manager at...
View ArticleBeyond Credit Cards: Payment Trends Across the Globe
Although credit cards definitely rule e-commerce, there are some country-specific payment methods you should have in your cart. Serving local markets with methods familiar to customers increases your...
View ArticleFive Tips for Increasing Conversions in Your Shopping Cart
At a recent cleverbridge Networking Event, Fabian Rothe, Client Development Manager at cleverbridge, delivered five tips for increasing conversions in your shopping cart. Using multivariate testing,...
View ArticleDriving E-commerce Success Through In-App Messaging [Webinar]
One of the major pains of selling software is figuring out why people use your product without paying for it. Sure, you offered a free trial of your software program through an affiliate download...
View ArticleThree Ways to Jump-start Online Revenue
The global software market has a volume of around $369 billion dollars according to research from IDC. North America alone makes up $181 billion. There is great potential to succeed in this...
View ArticleE-commerce Eye Candy – 12 Areas That Every E-commerce Marketer Must Test...
This infographic from Marketizator, a provider of conversion optimization software, provides those of us in charge of getting revenue from e-commerce sites many ideas for conversion rate optimization....
View Article11 Ways to NOT Botch Your E-commerce Integration
So you’ve decided to outsource your e-commerce or switch e-commerce providers. After an extensive vendor selection process, you are ready for a smooth transition. Well, there are a couple of big ways...
View ArticleE-commerce Eye Candy – Merchant Account Vs. Payment Gateway [Infographic]
If transactions are the lifeblood of a business for online merchants, the e-commerce platform is the heart. But the ins and out of e-commerce, the specifics of what to invest in and how to implement...
View ArticleE-commerce Benchmark Report [SlideShare]
Benchmarking helps improve performance and best practices. It gives businesses insight into opportunities that they are missing, and it gives them context to support their data. For software companies...
View ArticleE-commerce Eye Candy – Why Do Online Shoppers Leave Without Paying?...
If you could survey your site visitors and find out why some leave without completing the order process, wouldn’t you want to? The process for doing so would be complex. The database would be complex...
View ArticleE-commerce Eye Candy – State of The E-commerce Buyer [Infographic]
In the last quarter of 2014, Wingify and Visual Website Optimizer, who make conversion and revenue optimization products, conducted a survey to find out what makes online shoppers tick. The results of...
View ArticleE-commerce Ear Candy – 5 E-commerce Tricks Your Cart Needs Now
Your conversion rate has a significant impact on your bottom line. Let’s say you’ve made an e-commerce site. You look at your analytics and see that 50,000 people are entering your site every month,...
View ArticleE-commerce Eye Candy – State of The E-commerce Buyer [Infographic]
In the last quarter of 2014, Wingify and Visual Website Optimizer, who make conversion and revenue optimization products, conducted a survey to find out what makes online shoppers tick. The results of...
View ArticleE-commerce Ear Candy – 5 E-commerce Tricks Your Cart Needs Now
Your conversion rate has a significant impact on your bottom line. Let’s say you’ve made an e-commerce site. You look at your analytics and see that 50,000 people are entering your site every month,...
View ArticleAre Your Customers Missing Payments?
Though you need customers to build your business, you don’t have to tolerate those that are habitually late on payments. Here’s a look at how to handle customers who frequently miss payments, and how...
View ArticleLocalization 101 – The First Five Steps
Are you ready to evolve your online store into a global shopping experience? You sell digital products. There is no shipping required, and they can be distributed anywhere. Sounds simple, right?...
View ArticleFive Features of Effective Ecommerce Sites
According to Statista, ecommerce sales in the U.S. are projected to exceed $430 billion by 2017. To secure a piece of that sizable opportunity, ecommerce sites must include features and functionality...
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